Tuesday, 30 December 2014

In the internet economy - be it a web 2.0 Or the App industry, one of the most important metrics determining a firm's value is: "Customer Lifetime Value" (CLV). CLV is the value generated by a customer while using the app (or website) that is in turn captured by the website or the app. Another metric of importance is the customer acquisition cost (CAC). CAC is the cost of acquiring a customer through either advertisements, referals or through regular sales cycle.
One of the ways to calculate the CLV is as follows: (A more detailed definition and formula for the same is given here.)
Customer Lifetime Value (CLV) = average sale value x number of repeat transactions x average retention time.
For example, let's say that a Netflix customer uses the service for 5 years (average retention time) and pays $8 per month (average sale value) and 12 times a year ( i.e. number of repeat transactions). The customer lifetime value for Netflix is 5 X 12 X 8 = $480.
If Netflix spends $80 to acquire one customer on average, the net realizable value from a customer is:
CLV - AC ie. $480 - $80 = $400 per customer per year
Obviously the more the number of customers the higher is the firm's revenue. The net realizable revenue for Netflix with 40 million customers is 16 billion dollars over 5 years. For services that are dependent on advertisements e.g. news sites or Google, the average sale value is dependent on the average number of times a customer clicks on an advertisement (CPC ads) OR the number of times an advertisement can be displayed to the customer. 
1) The number of repeat transactions: This is achieved by increasing a customer's time spent using the app (or the website) by making the site's value proposition very compelling. In addition high repeat transactions are achieved by making customers engage in actions such as clicking ads or browsing or purchasing digital goods.
2) The retention: This is achieved by making it very difficult to leave the application or the platform AND by making the user return to the platform over and over again.

Overall, if an internet business increases the number of repeat transactions and increases the retention of customers while simultaneously increasing the number of customers, their business will get very valuable quickly - like Whatsapp..

The Most Important Metrics for Internet Businesses

In the internet economy - be it a web 2.0 Or the App industry, one of the most important metrics determining a firm's value is: "...

Sunday, 28 December 2014

Web design has come a long way since 1991 when the first ever website was published. It has evolved, and it's better than ever. Let's take a stroll down memory lane and look at how web design has evolved (for better and for worse) over the past two decades.
In the early 1990s, Tim Berners-Lee took the bold step of creating the first browser. Yes, the World Wide Web was born. It was the start of a revolution. There were no images, just reams of text that was transmitted across the world. While design was not at the heart of websites during the onset of the 1990s, functionality was. The "pretty" aspect of web design came a little while later.
During the onset of the mid-1990s, going into the new millennium, the tide turned for web development and design. Aesthetics were beginning to take prominence. Now, websites had images, animations and buttons within their layout. With this complex nature came a need for companies who solely specialised in the creation of websites.
In the year 2000, there appeared to be something of a crash when it comes to web businesses. But, this wasn't for long. From 2004, the design standards were raised once more. Now, web developers and designers could edit their online creations with ease. And so, complexity alongside design becomes prevalent once more.
In 2004, Web 2.0 was born. This ensured that websites were bigger, and better than ever before. Now, web design was at the forefront of the internet. Everything became more functional, but websites also became more aesthetically pleasing. Aside from this, sites required systems integration. This resulted in social media and other sites working in conjunction with one another. Accessibility was also became an important factor and with the onset of WordPress and other blogging sites, everyone could have an easy-to-use website of their own.
When Apple launched the iPhone, they revolutionised internet use and the face of websites. With everyone having the internet at their fingertips, there came a need for mobile websites. The evolution of web design resulted in responsive design. Websites have become big business and it seems that with the advent of mobile internet, more and more people want readily available information.

Web Design Evolution to Mobile internet

Web Design & its  Evolution   !! Web design has come a long way since 1991 when the first ever website was published. It has evolved...

Friday, 26 December 2014

The days of knowing everyone in your neighborhood, patronizing local businesses and participating local events seem to be slowly melting away, due to the rapid growth of technology.

Everyone now has the instant ability to shop anywhere in the world, talk to complete strangers in another country and be entertained by national  Facebook or YouTube videos.
These conveniences are delightful, but have we forgotten about our local communities and the importance of them?
 It's only in your local community that you can share stories about similar people, places and events that are unique to that community. It's the people in your community who will understand and relate with you best. The businesses of your community can give you the personalized service that makes purchasing all the better. And by having a friendly relationship with your neighbors you can create a mutually beneficial partnership that allows for magnificent bartering opportunities.
Building a community online is one way of using the Internet to rebuild your local community, but how can you do it effectively? Here are a few tips:
1. Involve everyone - A community is just that, a community. In order to have an active and thriving online community you'll need to make it available to everyone. Residents, local business and other organizations should have good reason to visit your online community regularly. You'll need to create content that keeps them interested and coming back, which leads to the second tip...
2. Encourage Participation - Don't just have a website where people come to see what your thoughts are for the day or read local news, allow them to contribute stories, videos and other content. This will make your online community interactive for residents. Plus people love to share their own accomplishments with family & friends. The more you can get visitors to contribute, the more views you'll have on your website.
3. Keep it exciting - Creativity goes a long way. Never let your site conform to the norm. Keep your visitors on their toes trying to figure out what you're planning next. You can have special events, promotions and campaigns to build fresh excitement amongst your visitors.
4. Stay focused on community - It's easy sometimes to get trapped behind a computer and forget the main reason you started your online community, don't let this happen. Get out in the community, visit events, businesses and listen to the people. By remaining present within your local community, your online community will be a success.
Worldwide connection using the Internet is great. Building an online community in your community can be a gratifying and profitable experience. As your online community grows you'll set a new foundation for your local community to remain connected with.

Build an Online Community in Your Community ......

Learn how to build an online community in your community . The days of knowing everyone in your neighborhood , patronizing local busi...

Wednesday, 24 December 2014

Google is used by billions of people every day to find a variety of information on the Internet. However, how many of us really use all the Google features to the full? It is easy to learn little things to help you find the desirable results faster and more precisely.
Google is extremely good at finding the information you need, but with more specific search phrases you can get much better results. Using operators such as quotations marks - "like that" - or enclosing search phrases or using a minus, which will, exclude the keyword from your search, for example (bread recipe - flour). By using 'OR', you will prompt Google to give you a choice, e.g. Football Cup 2012 or 2014.

Google gives you the choice to restrict your search to a single site. For example, if you are looking for Editorial Guidelines on the EzineArticles site, simply type 'editorial guidelines site:EzineArticles.com'.
From the time to time, we all struggle with the meaning of words and need to find an exact definition. In this case, using the operator 'define' comes in handy. Using 'Define:word' gives you the dictionary definition of the desired word with its synonyms.
Sometimes you may want to look for a similar site to one you already use, in this scenario the operator 'related' comes in handy. For example, 'related:bbc.com' gives you some of the sites for rivals of the BBC or their sister sites.
Google search is built to simplify the ability to find the right application for your Smartphone. By clicking on more>Apps at the top of result page, you will get a list of available applications. This function is particularly handy for Android users.
Find out what others are searching for in your country. Simply type 'Google.com/trends' in your browser to find the latest trends in music, TV or movies.
By skipping any search criteria and clicking on 'I'm feeling lucky' Google will take you to its selection of doodles graphically divided with logos corresponding to important dates.
With simple prompts such as 'weather', you will get the current seven-day forecast for your location. By adding the name of any city or town you want, you can get a forecast for a different location. If you ever need to know the time somewhere else on the globe, just type 'time New York' for example, to see the time at that location. For many people knowing the times of sunrise and sunset is very important, to know when sun is coming up in London, type 'sunrise London'. To check stock information promptly; use 'GOOG' to find out latest Google stock status.

read more........

Important Features which are hidden in Google Search !!...... read

Google is used by billions of people every day to find a variety of information on the Internet. However, how many of us really use all th...

Monday, 22 December 2014

AdSense is a program that is professionally run byGoogle and fills a gap identified by the company several years ago that of ethical and effective internet advertising. Advertisers pay a predetermined amount to Google for every time their ad gets clicked. Now Google gives you opportunity to display these advertise on your site and earn share of revenue from it.To make a long story short, there are people who want to advertise on Google, they pay money for that and then there are people who want to make money from those adverts by displaying them on a website or a blog. AdSense is all about content. It's not about search results.
AdSense is hot, no doubt about it. So hot in fact that many people are jumping on the bandwagon with the hopes of getting rich without any clue to what they are getting into. AdSense has great ads from carbon offset providers that are very pertinent to my readers. AdSense has floundered for so many people, but some people are bringing in 3 figures per day with AdSense. What are the differences between AdSense earners making 4 figures a month from AdSense and people whose AdSense revenue is pennies per day.
Google has an extensive FAQ about this program. Google gives the chance for other webmasters to publish Google AdWords ads through their websites and/or blogs, sharing the revenue with them. You subscribe to the AdSense program, get your unique code to add it in your web pages and some ads related to the content will be generated automatically.
AdSense is a great platform for making money online. The beauty of it is that whenever someone clicks on one of the AdSense ads on your affiliate marketing site, you get paid. Google's advertising program is free to sign up and you can usually be online within an hour or so. Then adding AdSense to your blog is easy especially with bloggers new AdSense widget, it's quite simple with Wordpress as well but I'm going to assume Wordpress users already know how to do this since it's just cut and pasting HTML. Google AdSense is really a gold mine and people are creating niche websites just to display the ads and make easy money everyday - automatically.
Google will only allow quality site with quality content into its AdSense program. If you have a website that has good regular updated content, lots of pages and good traffic then you probably won't have any problems getting approved. You won't be told how much you will earn by Google as Google wants all that stuff kept secret. Like the brain surgeon that drives a Volkswagen while he saves up for his early retirement to the French Riviera, best not to remind people someones making gobs of money off of them. Google's AdSense is a superb revenue generating opportunity for small, medium and large web sites. Google's AdSense is a really great way to generate money online, and more and more people are starting to realize that. I actually feel like my potential to earn money with AdSense is virtually unlimited these days.
Google AdSense works on the principle of passive income. In other words, you will generate income with a minimal amount of active participation on your part. Google AdSense team has recently launched a new advertising programme for publisher, it is AdSense video unit. There is a code that you can embed into the YouTube video such that the ad will be displayed on the top. Google ads are those little "clickable" links that you see on many websites above, below and beside the articles. For example, if you look towards the top of this page, you'll see a horizontal line of text links.
Google and reputable users of AdSense recognize that maintaining the quality of the program helps advertising and helps with the acceptance of internet advertising as a legitimate and professional medium for marketing. You may be forgiven one trespass, but Google is also under no obligation to allow you to blatantly ignore the policies and procedures.AdSense strategies, and the right AdSense strategies, are what work for success with AdSense you need strategies.
Content is what's going to keep visitors on your site, looking for the information they need. The longer they stay, the more chance they'll click an ad.If you haven't had a chance to learn about AdSense, now's a great time to get started.As thousands of savvy webmasters and bloggers are making money with Google AdSense. With Google sending them a check every month like clockwork.

Money Making Made easy With AdSense ...... Read & make money

Wao ! AdSense Money making its easy..... AdSense is a program that is professionally run byGoogle and fills a gap identified by the com...

Saturday, 20 December 2014

Opening a Facebook page takes seconds only. A lot of people want their page to be verified. But honestly, most people don't know how page verification works. Frankly speaking, there are no rules specific to this.
Facebook verification is currently only eligible to impressive pages or people only. If you have an effective or impressive page, you will be eligible for a verification. When you are eligible, at the top of the page, there will be a notification stating "Your page is eligible for verification, click here to apply." If you follow the link, you will be asked to submit several documents to verify. The whole process takes about a week and after that, you receive a blue verification badge.
Even though there is no hard and fast rules specified to get a page verified, you can focus on some key points. Note that, none of these are recommended or endorsed by Facebook, they are my personal opinions. The most important factor, in my opinion, is engagement. Engagement refers to the amount of users and their interaction. This is very important because this determines whether your page is important or not. To get verified, you must get Facebook's attention. And to do that, this is an important factor.
Category is also an important thing to consider. If the category is Public Figure/Actor/Musician, then it will be easier to get verified. Or, if you have a very popular website, or if you are popular on the internet elsewhere, this can help in getting attention from Facebook. The important question to ask here is, is it important enough to get a verification? In most cases, I have seen that Facebook puts emphasis on that.
For example, you may have seen some pages with millions of fans with no verification, and some with a few thousand but with verification. This happens due to importance, rather than influence. If it's about a Public Figure, then it is likely to get verified very easily, not considering how many fans it has. On the other hand, if it's "Just for Fun", then it may not get verified even with a million fans.
Other than that, there is no real way to apply to Facebook. You will have to be patient. Another important factor to consider, is time. If you're page is new, it will likely take more time, unless it's about a Public Figure, like a Politician. On the other hand, if it is a few years old, it can be given more priority than the others. But like I said, this information I'm providing, is based on my personal analysis. Because Facebook has not revealed how their process works, and they won't likely do it either.

If you're concerned about audience reach, then let me remind you that, verified pages don't have any particularly higher rate of audience reach than non-verified ones. So, the entire verification is not really an important factor to reach more audience. But it will certainly help to gain more brand value and audience trust. But in my opinion, it's not that necessary.

Social Networking Facebook- How to verify your Facebook Page...

Wao! Its Facebook !!! Get  Verify your page....   Opening a Facebook page takes seconds only. A lot of people want their page to b...

Thursday, 18 December 2014

Most of the people thinks & search for the idea of being able to make "fast money." But really have no idea how take this dream   and turn it into your reality. In this case, of course, you are certainly not one, as most people would state without reservations that they wish they could find a way to make more money with less time and less effort, at the same time, however, the people who actually manage to accomplish these goals are few and far between as most people not only end up working much harder than they actually want to work, but also make less money than they would like to be making in the process, the good news for you, however, is that it is actually entirely possible to "work less and make more."  

One of the first things that is going to be important for you to become aware of when it comes to the idea of "working less and making more" is that you will not be able to do this by simply following the same path everyone else is following, but instead, you need to start "thinking outside of the box." Start asking yourself what opportunities are out there that others are missing, what traps are most people falling into in their thinking, and what can you do differently to set yourself apart?
 Every single day, there are people who latch onto opportunities that put them in a perfect position to make money - opportunities, that is, that we could comfortably refer to as "perfect opportunities." It is not necessarily that these people are smarter than others, or even that they are more driven than others; instead, it is simply that these people have been at the right place at the right time, and have been able to reap huge rewards as a result - all because they managed to simply team up with "the right opportunity."
 Basically, this is what it all boils down to you can either try to set up your own system for making lots of money with very little effort, or you can find a system that is already in place - a system someone else already did all the hard work on - that will enable you to make money in a short amount of time, all on your own, Rather than trying to be a maverick and do everything yourself, team up with someone else who already has an awesome system in place, and you will be able to reap the rewards far more quickly than you would be able to using any other approach.

If you would like to start learning more about the things you can do to make more money with less effort, be sure to stop by and see us at http://www.raghurajcashcode.com today!

Good news for you !! Make Money With Less & Easy Effort ....

M ost of the people  thinks & search for the idea of being able to make  " fast money . " But really have no idea how take t...

Tuesday, 16 December 2014

AdSense can make you rich, if you run it on your website. Indeed many site owners lives have been changed completely with the income that it has generated for them, and will continue to generate for years to come.
So you have looked at the programme in detail, done some basic research on it and realised that as it is contextual advertising that the ads displayed will complement your content and so you now want to go about applying to the AdSense programme and get the code installed on your site as fast as possible right?
Google AdSense is based on their Terms Of Service, and the website quality guidelines, which many people pay lip service to when they apply and then they simply get reject. And once your site has been rejected is very hard to then get that site approved no matter how many times you re-submit it.
 It is not uncommon to read on an Internet forum that someone has applied five or six times, only to get rejected each time. In the main this happens because people just think Google is being awkward, yet the reality is that the website owner has not made the changes to their website in terms of quality site content, or ignoring the TOS or site quality guidelines. They think by just re-applying constantly that Google AdSense will give them an account, this clearly is not the case as they have a duty of care to their advertisers.
If your site looks no good, then why would you expect them to let you run ads on it? Many people also fall down on basic details such as missing out parts of the application form, which needs a correct fully working email. Likewise your site cannot be "Under construction" - You might finish it next week, but the how are they going to know that when you apply.
I just cannot re-iterate how important it is to get your AdSense application right the first time, it is actually not too hard to do, although nine times out of ten you will need to make some changes to your site, such as making sure you have a privacy policy displayed.

So if you are having problems applying for an AdSense Account http://www.raghurajcshcode.com and want to find out how to get an account approved in just hours! Not days or weeks, or you just want to make sure you get your application right first time, then visit my AdSense experts site, where you can learn how to get an AdSense account easily approved the first time when Applying For AdSense.

Open an Account in AdSense & Get Rich Fast

How to open an account in AdSense ?....... AdSense can make you rich, if you run it on your website. Indeed many site owners lives ha...

Saturday, 13 December 2014

Google AdSense is a program where you host ads on your website or blog, and whenever someone clicks on your ads, you earn a small commission for it. Now this "small" commission can be anywhere from 10 cents all the way up to $3... depending on the niche (Keywords) that you're in.
Even if you're not a technical person, you can still use Google AdSense.This is a very good way to make money online, and if your website income isn't taking off the way that you hoped it would, then you should consider using it in your business today. The fastest way to start earning money with Google AdSense is by getting a blog, and marketing your blog to get more traffic to it.
You can get a blog within the next 10 minutes by going to a site called "Blogger", and get your very own site up and running in no time at all. Once you've created your blog, it's up to you to start promoting it everywhere on the internet.
Also, when you get your blog, you will want to insert your Google AdSense ads on it. And Blogger makes it easy for you to integrate it onto your blog. This might be the fastest way to start your own internet business... aside from using affiliate programs. No matter the case, you should start using AdSense in your business right away.
If you know nothing about HTML, scripting, or inserting code into your blog, you don't have to worry - Blogger takes care of all of this for you. All you have to do is insert the code onto your blog, and then start getting traffic to it so that you can maximize the amount of money that you can make with AdSense.
One thing that you will definitely want to do once you get set up is to write high quality content. This will entice readers to subscribe to your blog if your information is good, and it's a great way to get people to visit your blog more often for the good email tips that they are looking for.
 When you write relevant content that relates to the theme your AdSense ads will display relevant ads also. So if you own a blog about Football, and you're just writing about how to improve your kicks, you probably won't get a lot of relevant ads that relate to this subject.
But if you continually wrote about Football, and kept your keywords intact so that AdSense can get a good idea of what you are writing about, you can expect to serve up ads that relate to the content that you're writing about on your blog. And in return, your visitors will find something important that they may see in one of the ads on your site, and then click on it - resulting in a nice commission for you.

If you can continually write and make good posts about the theme of your blog, you will stand a good chance of having success in your internet business. It's very simple to do... you just have to put the work in to see the results that you're looking for.

How to Use Google AdSense On Your Blog or Website to earn Money ?

Google AdSense is a program where you host ads on your website or blog , and whenever someone clicks on your ads, you earn a small commis...

Friday, 12 December 2014

if you have quality content, the right keywords, and the right AdSense ad layout. Many people complain they can't make money with AdSense or that it cheapens their site. I will show it how it will not only increase the value of your site, but how it will start building you monthly income.
I monetize my web sites and blogs in many different ways. I see many web sites missing out when it comes to non-invasive ways to monetize your web site or blog, and they don't have to be ways in which you anger your visitors. In fact - good monetization will always compliment your web site, not "cheapen" it. I have also read many articles that debate when to monetize, and there are still some hold-outs that say build up traffic on a site first and then monetize once it gets to a certain level. I'm sorry - that's just BS in my book, and I have the experience to back it up. Monetize your web site from day 1 - PERIOD
Why? Every post and page is an opportunity to make money. Making money with a web site is like planting a garden. Why would you want to keep plowing the field for 6 months and and keep waiting to plant the seeds? Also monetization is marketing, and marketing takes time and skill. Yes - skill. The more you do it the better you become, so do it from day 1.
Making money online is like a sport or a professional trade.
1.  Competent Trainers and Mentors
2.  Passion and Drive to Succeed
3.  Organization and Work Ethic
4.  Ability to make 10,000 mistakes and keep going
5.  Good Communications Skills
6.  Practice, Practice, Practice!
Today we're going to talk about monetizing your web site with Google AdSense. If you're already using Google AdSense - read this article anyway and learn how to make more money using AdSense. Click the banner above to join AdSense if you haven't already. By signing up with AdSense you can build code snippets and place ads on your web site.
·         To make any money you need thousands of visitors per day
·         Ads will make a percentage of your visitors leave and not come back
·         AdSense cheapens the look of your web site
You would be surprised how much more money you could be making with some very basic and simple changes to your web site. Think about how much you could be making per day. Just $1 per day is $30 per month, which should more than pay for most basic hosting plans (and then some). Only $5 per day and you're making $150 per month, $10 per day is $300/mo. It adds up quicker than you think. Especially if you have more than one blog or web site to monetize.
·         You can make $1-$3 a day on as little as 20-30 visitors per day
·         A percentage of your visitors quickly leave anyway (the bounce rate) - you can make money on that dead traffic
·         AdSense is so targeted that it's less of an intrusion and more of a service compared to other ads
The first thing you need to understand is where the ads come from. AdSense is fed by Google's other product AdWords. If you haven't used AdWords before - it's where you can pay to drive traffic to your web site - you "pay per click". In the AdWords marketplace - people "bid over keywords". The more competition there is for a keyword, the more it costs and the highest bidder wins the top slot, the next bidder the next slot, and so on. For example it may cost 50 cents per click to get the keyword "designer handbag", but I bet you can get "clay flowerpot" for under a nickel. It's all about supply and demand. The most searched for terms are fought over pretty fiercely. Once keywords are purchased, the AdSense algorithm places the actual ads on web sites - matching them up with keywords and content on web pages. The algorithm is pretty amazing, and in most case will be serving highly target ads to your web site within minutes. If the ads are way off target or inappropriate - you need to re-think your web site setup.
So once a keyword is purchased and an ad is written - it's matched up with a highly targeted web page where it should perform well. It doesn't matter how "busy" or popular that web site is, well performing and paying ads are placed on appropriate pages getting from a dozen to thousands of visitors per day. If you are using high paying keywords in your web site content, you will attract high paying ads. Did you understand that statement? Go back and read it two more times and think about it a minute.
That's right - the key to making money in AdSense is attracting well paying ads. If I have a web site that gets only 30 visitors per day, and 3 per day click an AdSense ad paying 35-50 cents, I can easily make $1 per day from this very low-traffic web site. Of course everyone wants to get more than 30 visitor per day, but all sites have to start somewhere. I'm illustrating how easy it is to make money from day #1. I do this in nearly all the sites I setup. Many of you that have used AdSense for a long time won't believe it, because in my example my AdSense clicks pay extremely high and the click-through-rate (CTR) is 10%. Most sites are lucky to get a 2-3% CTR on AdSense ads, and the clicks usually pay a nickel or less on average.
I said earlier that if you received off target ads your blog or web site layout was possibly not "AdSense optimized". If you want to attract high paying ads and make the most AdSense revenue possible from your existing traffic - I'll give you some very simple rules to follow when writing articles, pages, and posts. If you follow these very basic rules you will not only get more revenue per click with AdSense, but (in the long run) you will also get more visitors, and better search engine listings.
·         Obtain a URL with very important keywords in your niche: I can't say enough about this. The #1 reason I have so many domains is because when you build a niche site if the domain has your top 2 or 3 keywords in it - you immediately start getting traffic from post #1. This is very important.
·         Use permalinks, pretty URL's, etc: This is second most important whether you are using WordPress, Drupal, Joomla, Mambo, or whatever. As soon as you setup your software turn on permalinks, pretty URL's, or whatever it's called so you posts have "site.com/this-is-my-post". Having great keywords in the URL past the top level domain name is only second to keywords in the domain name itself.
·         Find the Best Keywords and Phrases: DO YOUR RESEARCH! Find out how to do keyword research. If you don't know what the best keywords for your niche are - there really isn't much point reading any farther than this...
·         Create a Great Title: When you write a post the title controls much more than you think. Everyday I read great articles with crappy titles. With every title you need to be thinking of using keywords that will be searched for while linkbaiting a title enticing people to click. This can be harder than it sounds, because the best titles are 6-8 words or less. I've gotten better at this over time, but it's just practice, practice, practice to become a master at it!
·         Have an H1 Title first: WordPress natively takes your html post title tag and puts it into an H1 tag as the textual title on the post's web page. If you use another CMS like Drupal, Joomla, Mambo, or something else make sure your Content Management System does the same. Keywords in header tags (especially the first header of the page) carry much more weight than laster in the content areas.
·         Start with a Synopsis Paragraph: Unless you are writing custom meta description tags for every single page the most important area of any post or page after the title is that first paragraph. This paragraph ultimately becomes your description under you title link in search engine results pages. You want to stick to 2 or 3 sentences when possible, or at least place your important keywords there. Remember - what you type will not only determine how well this page comes up in search results, but also how your page is described and why people click!
·         Bold important keywords as you write: As you write your post or article bold keywords and phrases when you are making points. These keywords, combined with your title and synopsis help target ads (and traffic!).
·         Link relevant sources: This is a given, but should be mentioned. Be sure to link only relevant items in your post - it helps target everything.
·         Organize sections using h3 and h4 headings: Using h3 and h4 headers in longer pages and posts is a great way to "sub-title" the page with even more targeted keywords. It's also easier to organize information (and for more people to follow and read).
·         Use keyword laden categories and tags: Just before you publish that page or post, be sure to use great keywords to both categorize and tag it.

So you're ready to place that ad? Not so quick - you need to "blend" it into the look and feel of your page. When you create it in AdSense setup make the background color the same as where it will be placed on your page. Make the font color and size the same, make the link colors the same too. I personally would never use video ads for any reason - only text. My reasoning on this is that in a 336x280 text ad you normally get 4 text ads, and that's 4 chances to make money. If a video takes up the entire 336x280 block - it's only 1 chance to make money, and it's images and video that can be intrusive to many visitors. IMHO - you would need some type of pop-culture (music, movie, celebrity, joke, media based) web site to be successful with image or video ads. Place one 336x280 AdSense ad directly before your content and one directly after. If you use Google analytics to track your web site - you many already be aware of your "bounce rate". When people come to your site, and quickly leave because they didn't find what they wanted they "bounce". To me a bounce rate of 20-30% is normal. Over 50% is incredibly high.
If you've placed the 336x280 blocks before and after the content your are placing highly targeted ads to soak up your bounce rate. In other words - if 20-30% of my customers are going to leave my site quickly anyway to find what they want - I'd prefer that they click on one of my AdSense ads to find it. I help them find what they need, and I get a "referral fee" for the click. Also visitors that stay awhile on my site many click an ad because they're in the same niche. It's like being in the library and finding the book you need, but seeing others on the same shelf you might also like.
Beyond the two mandatory AdSense blocks I use before and after the content - I often also add a 4 text link unit in a sidebar or a 160x600 skyscraper. How you feel about this is up to you and your layout. If you have other ads or sidebar content that could be earning money - it might be better placed there. But if all you have is the latest posts and some categories - these types of AdSense ads can help you not "leave any money on the table". That means - you might only make a few extra pennies or nickels per day - but if that money was just laying on the table would you just leave it there? Probably not. It adds up over time. Again - especially if you are monetizing multiple web sites.
I learned this term (money on the table) from Joel Comm, whose AdSense eBook I read a few years back just after setting up my AdSense account for the first time. For the first 6-7 months I used AdSense I made no money at all. After I read Joel's book I quadrupled my CTR and went from making pennies per day overnight to $3-$5. One month after reading that eBook I received my first ever Google AdSense check, and I've received one every month since.

So - if your web site or blog consistently using my techniques above you should have no problem earning more money from AdSense. A lot of times you read a great article like this and you wonder how successful it was for the author. Well, it worked for me - last year I made more than $10,000 from AdSense on just a few web sites...

Different Ways to do Better AdSense Earnings!!

You can make lots of money monetizing your blog with AdSense  if you have quality content, the right keywords, and the right AdSense a...


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