Top Statistics of Online Businesses

  Top Statistics To Know For Your Website
  
Traffic Source

The information given to you in Google Analytic s under 'Traffic Sources' is very important. It tells you where your visitors came from, how they found you.

 This tells you what marketing and advertising effort is working. It will split out social media sources suchas Twitter and Facebook etc, and show links from other sites, as well as showing you how much traffic specific adverts brought in.




You will be able to see how listings on directory or advertising sites such as Yell.com are performing, and whether any activity you may have in forums or on other blogs is having any impact.
If you are putting effort in to search engine optimization (SEO) activity you will also be able to see how well this is doing, and how much organic search traffic you are getting from Google and the other search engines, it will also show you which search terms brought visitors to your site

Gadget Using

It is no surprise that websites are receiving more and more traffic from mobile devices such as smart phones and tablets. As these devices get more powerful and better designed for surfing websites this is a trend that can only increase.

Analytics will tell you how much of your traffic comes from desktop computers and from mobile devices.

Do you know how your website looks on a mobile device? If not you should go and check. It should be what is known as 'responsive', this means that it scales automatically according to the device it is being displayed on. This is the difference between it being usable or having the visitor give up and leave immediately.
So if your website renders badly on mobile devices, and you can see that you are receiving a significant volume of your traffic from them, you now know that you need a responsive version of your site.

Jump Rate

This measures how many of your visitors exit your website from the same page through which they enter. You can see this for every page on your site.
Unless your objective is to send them somewhere else straight away, eg off to an external site where you have an offer, then a high jump rate is generally a bad thing. It tells you that you are not engaging your visitors.

Maybe your visitor found what they were looking for straight away, but if not you just lost a visitor who will probably never return.
Only you know exactly what you want your visitors to do, and if it is to go to another page on your site to buy something or maybe become a subscriber you can see here how well each of your pages are working to achieve this.

If you are getting a high jump rate that you don't want the message is clear, you need to have better content or copy writing on the page to engage your visitors.

Also be aware that Google is less inclined to rank sites with high bounce rates, it is a signal to them that you have poor content and are not giving visitors what they are looking for. This will make you much harder to find in the search engines.

Behavior of your Web


This section tells you which pages the visitors originally landed on and which ones they visited.

You may be surprised at which pages are getting the most traffic, or conversely which ones are not doing well. From this information you can make changes and better utilize the traffic to take the actions you want.

All your top visited pages should have an easy to find 'call to action' so that you can make the most of the traffic you do get.

Average Visit Duration

Obviously you will normally be looking to engage your visitors for as long as possible, particularly if you want them to come back.
So if this statistic shows that a lot of visitors only stay for seconds or a very short time, you know you need to make some changes.
As with the Bounce Rate statistic your site's overall average visit duration also affects your SEO, another good reason to have really good content.

Total Summary

Unless you understand these traffic statistics you will never get the most out of your website. If you can't measure it you can't manage it.
Of course you will need to put a little time and effort in to this, but it really will pay dividends and can give you the advantage over your competitors.

If you want to make more of your website and your marketing activities, visit http://raghurajcashcode.com

Raghuraj pratap Singh is a successful consultant who has held senior positions in corporations all around the world. He has his own company & clients who he assists with websites and strategy.

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byUnknown

in Online Businesses

12:22

Top Statistics of Online Businesses

  Top Statistics To Know For Your Website     Traffic Source The information given to you in Google Analytic s under 'Traffic ...

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Social Networking Meetup Impressions

First Tech Meetup Impressions

Recently I attended a Meetup. The gathering I attended had a guest speaker named  who is the Director of Technology mobile development company that builds and supports media sites for big names like AOL, VICE, and High Times.

Visiting their was kind surreal considering the last time I was there was before the revival had begun. Back then the boardwalk was mostly empty except for those looking trouble of doing some urban exploring. While exploring I remember seeing skeletons of unfinished high rises, beautiful rusting art deco buildings and amazing beaches. Although the town was in ruins back then you could see the amazing potential this special place had.

So you could imagine how stoked I was to see this town back on top again. When I first I arrived at the Lake avenue address for the Meetup I was pleasantly surprised how nice the area is. There is an old factory that is being renovated into a Kindergarten which is really awesome. I walked into the Co Works building and I was immediately greeted by a friendly face who showed me to the meeting.

On the floor where the Meetup convenes there is also a music studio so I could here sounds of music being played all around me. I peek in the room see what appears to be a meeting so I open the door and see a familiar face from the Meetup page its the group organizer and host I shake his hand and take a seat among the group of techies.

The group is nicely diverse there are developers, investors, start ups, enthusiasts, programmers, engineers, and sales guys. The room where we meet is whats called a co working space which means during the day it is a shared work space but during the meeting the desks are slid to the side to make room for the group.

The idea of co working is something that is really going to change the game for many people in tech especially start ups that need to keep costs low. Another benefit is it can help spread ideas faster among like minded people who could collaborate and build synergy together. For me a coworker at my full time mentioned I should check out meetup, I 've heard of it before but never took a closer look until now.

Once the meeting started host asked all in attendance some questions. "Who needs a developer?" Who needsan investor?" Its at this point I realize I was let in on something really special this is not just some group to shoot the breeze about tech. But instead a working productive group who takes an interest in making its members successful.

Once those requests are heard he intros the speaker for the night Technology Director of mobile development company. Began talking about coding languages and how you can streamline work by leveraging the power of the cloud. In this case Amazon's version of cloud computing called AWS or Amazon Web Service. His discussion focuses on how you can manage a large number of images stored in Amazon S3 using one hour of coding, SQS and EC2. Once he was finished with his presentation he fielded Q&As from the group. After he wrapped up host invited everyone from the Meetup to join him at a local pub for a drink.

About half of the group walks together around the block to the pub. As if the value I 've gained from the meeting wasn't enough I was able to further network with members such as the founders of a start up that aggregates video for musicians, a Drupal developer, a software engineer who is a Yoga instructor and one the founders of the Co Werks, and Bands on A Budget.

The doors of opportunity that were opened for me at my first night of Jersey Shore Tech are priceless. I intend to continue to be member and contributor to the group and possibly join other groups in addition. Just want to thank all in attendance for the warm welcome I felt right at home with people who have common interests.

If you want to develop your knowledge or find your passion I highly recommend that you step out of your comfort zone and join a group in your area.

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byUnknown

in Social Networking

06:20

Social Networking Meetup Impressions

First Tech Meetup Impressions Recently I attended a Meetup . The gathering I attended had a guest speaker named  who is the Direc...

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Social Networking tips

Tips for Professional and Personal Social Networking

Begin networking and learning to distinguish professional contacts from personal contacts while you are in college. Students should grow both networks, but, in general, keeping them separate. I recommend using LinkedIn for professional connections and Facebook for social connections. The Internet has dozens of tips to optimize your social media profiles, but here are eight tips that I have found most relevant.

LinkedIn

  

1.     Use for professional contacts, such as professors, employers, and graduate students.

2.     Choose a professional looking head shot for your profile. Appropriate selections involve a non-distracting background and a well-groomed subject (yeah, that's you).

3.     Maintain less restrictive security settings so that employers and recruiters are able to learn about you and your brand. However, keep your profile conservative since your information will have increased public visibility.

4.     Generate a summary discussing your thesis project and what you did or learned about the topic.

5.     Post writing assignments. If you completed a great paper for one of your classes, attach it to your profile or turn an assignment into multiple blog posts. Keep your posts short by subdividing a lengthy paper into articles of 400 to 700 words. If you have a video of yourself presenting the material, attach that as well.

6.     Build a profile that you will be able to convert into a resume for future job searches.

7.     Endorse and recommend connections who show genuine skills and you can expect that they will return the favor. Better yet, only connect with people who you would recommend to others to create a solid and credible network.

8.     Follow professional publications and groups in your field as well as companies to which you plan to apply for future employment.

Facebook

1.     Use for personal contacts, such as relatives, classmates, and roommates.

2.     Choose a photo that reflects your personal style. But NEVER post a photo of yourself with a drink in hand.

3.     Establish strict security and privacy settings where only your friends see your updates, photos, etc.

4.     Post photos or videos when they express more than your pithy update does.

5.     Reference contacts in your post to thank them or to share something that reminded you of them.

6.     Fill out your profile and share favorite books, movies, and television shows.

7.     "Like" status updates that you enjoy.

8.     Follow companies with which you do business.

Of course, the network that we create and keep up in person far outweighs any online network. So, get out and enjoy the people around you.

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byUnknown

in Social Networking

08:32

Social Networking tips

Tips for Professional and Personal Social Networking Begin networking and learning to distinguish professional contacts from person...

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Myths Social Networking

                    Myths About LinkedIn

What happens once you reach over five hundred connections on LinkedIn? Why do other people seem to be able connect with those outside of an immediate network but you don't seem to be able to? Why does a small profile update need to be a thing all of your contacts know about?

There's an answer to all these questions.

Despite the fact that LinkedIn is widely used by business professionals all over the world and across hundreds of industries, many people are still not sure how it works.

Below are some of the most pervasive myths about LinkedIn.

I should only have a LinkedIn profilewhen I'm looking for a job.

While it's true that LinkedIn is very helpful for finding a job, that's not the only reason

you should have a profile. Having a LinkedIn profile builds up your professional brand, you can stay up-to-date with the people in your network and constantly learn stuff about your industry.

Keeping your profile up to date may even make it so that opportunity comes knocking on your door. Making use of your profile means that you will be able to make use of your connections when the time comes. You may even end up finding business opportunities by engaging in certain conversations on the website.

When I update my profile, LinkedInnotifies everyone.

You can notify people of changes, but it doesn't happen automatically, so you don't have to worry about that. There isn't a feed that is going to tell someone what is happening with your professional life - unless you want your network to be notified! Just turn the ' notify your network ' feature in your profile's edit mode accordingly.

I should only connect with people Iknow are going to want to connect with me.

That isn't the case - you should always feel free to add someone, especially when the relationship is mutually beneficial.

To maximize your chances, you should send them a personalized invitation or maybe even ask one of your contacts to introduce you. Once you outline what the other person can benefit by adding you to their network, you would be surprised at how receptive they are at the idea.

Once I reach 500+ connections, I'llunlock the secret features of LinkedIn.

Sorry to disappoint you but there aren't any 'secret features' of LinkedIn. It just stops displaying the number of connections after you have passed five hundred. Remember: It's not just about the amount of connections that you have, it's also about the quality of your relationship with them.

I'm only allowed to direct messagepeople I'm connected to.

That's not strictly true. If you are in the same group as that person, you can send them a message or you can choose to use Premium mails. This is a great example of why it is important that you join groups related to your industry - you can earn both knowledge and connections by doing so.

I should limit what I post tocontent relevant to my industry and my company.

Not necessarily. Anything that feels like it could represent you and that you believe people would find interesting can always be shared. Switching your topics up can be even more interesting and can keep your network engaged. That, along with sharing  news, can help you build relationships with connections that may end up being important in the future.

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byUnknown

in Social Networking

11:18

Myths Social Networking

                    Myths About LinkedIn What happens once you reach over five hundred connections on LinkedIn? Why do other peopl...

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